Four questions organize pricing and revenue management work: where to play, what the customer values, how to capture that value and how to sustain it. Each question corresponds to a service and a group of products.
Before moving a price, it is necessary to know where to play. Prisier analyzes the portfolio, categories and channels to concentrate effort where price has the most impact on profit.
Category Map · Prism · Value Radar
View service →Prisier measures which attributes drive purchase, how much each segment pays and how customers describe their decision in their own words. With price scraping, it tracks the competition every day.
Value Lens · Price Lens · Brand Lens · Activation Lens · Price Sonar · Price Sentinel
View service →Prisier defines and executes the right price for the value delivered: the price structure, the monetization model, the roadmap of price moves and the promotions that add margin.
Pricing Architecture · Monetization Model · Pricing Roadmap · Promotional Boost
View service →Prisier builds within the client's team the roles, rules and capabilities to decide price, promotion, mix and trade terms with judgment and autonomy, under the revenue growth management (RGM) framework.
RGM Readiness · Governance Model · RGM Academy
View service →Prisier works with companies in Latin America to set price with evidence: what the customer values, how much the customer is willing to pay, how to structure the offer and how to sustain pricing discipline in the team through pricing governance and revenue growth management (RGM).
A 30-minute conversation to understand the business and locate the pricing opportunity.
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